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Happiest Minds and Paul Writer have joined hands to bring the prestigious CMO Roundtable 2013 slated to happen in New Delhi on 23 January, 2013. The topic of discussion will be Social 2.0: Beyond Likes and Clicks: Delivering Tangible Business…

Towards the last few months of 2012, there were a couple of interesting blogs on HBR by Jeff Stibelwhich strongly recommends those who have failed. In Why I Hire People Who Fail and For President, I Want the Guy Who’s…

There is no running away from the fact that Social Media has become one of the critical and key focus areas in the overall Marketing ecosystem. Corporates have started using Facebook, Google plus, Linkedin and Twitter to get a pulse…

  Digital marketing is rapidly changing, with such dynamic fluctuation in the trend, its apparent to filter the noise from the trends, which influence the digital marketing space. Last year was more about influence of customer experience and content strategy.…

We’ve a number of rules pinned to the fridge in the Barbour house. Friends often suggest that Rule #2 “Talk like big girl” is actually directed at me. However, there’s no mistaking Rule #1 “Be Respectful – Kind Words, Kind Hands”…