A CSR Dilemma: “Should I Stay or Should I go”
By Hilton Barbour , 08th May 2013
There are many immortal song lyrics but, for someone who lived through the 80’s, few can trump The Clash’s iconic “Should I stay or should I go?” anthem. Should I stay or should I go? If I stay it will…
Zovi Bets on Graphic Design Crowdsourcing Model
By Paul Writer Editorial Network , 06th May 2013
India’s largest Graphic design crowdsourcing platform, Inkfruit.com recently merged with online fashion label Zovi.com. The core design proposition of the Inkfruit design community is to crowdsource designs from a virtual community of graphic designers based across India and overseas for…
Unraveling HTML5 vs. Native
By Alex Conconi , 26th Apr 2013
I am discussing mobile application development with the IT manager of a provider of online content and services to millions of users, when the conversation touches on HTML5. He tells me: “On September 11, 2012, Mack Zuckerberg stated that the…
New Forms of Consumer Guilt
By Jan Chipchase , 10th Apr 2013
Like a number of you I purchased a Twine—the thing that provides new ways to sense and measure and understand the world around us. I’m a happy customer—they’ve done a good job in rallying a community, bringing it to market,…
Making Your Competitive Analysis Agile Enough for Today’s Market
By Hilton Barbour , 04th Apr 2013
If you’re a business leader you likely worry about two basic things. Am I profitably selling enough? Am I staying ahead of my competition? Sure, there’s a multitude of other questions you’re probably agonizing over but #1 gets to…
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| WATSummit 2013 15. Feb. 2013, 09:00 - 18:00 |
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Nitin Mathur - Senior Director & Head of Marketing, Indi...
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Narasimhan Tupil (Nash) is the Marketing Director for...





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