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  Pearson Education published the fourteenth edition of Kotler's Marketing Management: A South Asian Perspective, co-authored by Prof Abraham Koshy (IIMA) and Prof Mithileshwar Jha (IIMB). Please see the link below:   http://www.pearsoned.co.in/web/books/9788131767160_Marketing-Management_Philip-Kotler.aspx Jessie Paul, CEO of Paul Writer was the chief…
22 June, 2012, Paul Writer in partnership with IBM and supported by One97 and Strategic Outsourcing launched the first in a series of Power Breakfast events. This was also the first event for the newly established Leaderatti Club - an…
Dell recently concluded with a global research on women entrepreneurs that was revealed at the Dell Women’s Entrepreneur Network (DWEN).  DWEN is a global networking platform, that is organized as an offline on ground platform on an annual basis. While it was…
The Second Edition of the Great Indian Marketing Summit 2012 saw not only a star cast of speakers but also an equally evolved and interesting audience.    With around 70 participants covering a range of industry segments from IT to…
WATSummit 2013

15. Feb. 2013, 09:00 - 18:00