How Hamleys India Created Social Media Buzz For Its Store Launches
By Prasant Naidu , 18th Feb 2013
Hamleys is one of the world’s best known retailers of toys. I am sure people who have visited London must have made a point to visit the store at Regent Street since it is one of the city’s major tourist…
Multiple Brands Joining Hands To Promote Social Media Campaigns
By Prasant Naidu , 12th Feb 2013
Social media is evolving with every passing day as experiments are coming about quite often. Even though the supporters of experimentation form a small portion in India, changes are happening. Initially there was a fear to go social by a large…
Twitter and Facebook: Two Very Different Beasts
By Aarthi Srinath , 05th Feb 2013
Social media, although a recent phenomenon, is playing an increasingly important role in every business’ marketing, sales and customer relationship programs. Today, businesses have to supplement their corporate website with an active social media presence to establish their brands in the traditional…
Thanks to Virality, Social Media Payback Can Be Huge
By Rajesh Kumar , 28th Jan 2013
Now this one is first hand. I left my camera in an intercity bus on 26th December and recovered it within hours, courtesy the good samaritan bus crew. Not satisfied with just having sent an email to the bus company…
CMO Roundtable 2013: Beyond Likes and Clicks
By Paul Writer Editorial Network , 25th Jan 2013
Social 2.0: Beyond Likes and Clicks- Delivering Tangible Business Benefits with Social Technologies was the topic of discussion at the recently concluded CMO Roundtable 2013. The event was presented by Happiest Minds and Paul Writer. The Roundtable brought together some…
| The Great Indian Marketing Summit (GIMS) – Realty Conclave & Awards 21. Jun. 2013, 08:00 - 17:00 |
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Demographic Data For Popular Brands in India
I took 12 ...
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Augmented reality, the overlaying of digital content whic...





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