2012 promises to be an interesting year - elections, uncertain economics and of course an ever-evolving customer. To understand better what is likely to be big for marketers this year, we ran a poll as well as collected insights from senior marketers.
In order to get an expert’s view of 2012, we asked CMOs to tell us, in their own words, what they thought was going to be big this year. Read the views of:
Nita Kapoor - Executive Vice President Marketing & Corporate Affairs - Godfrey Phillips India
Tim Leberecht – Chief Marketing Officer for Aricent Group and Frog Design
Sandipan Ghosh – Global Head of Marketing – Tiffany Foods Mohit Gupta – Chief Marketing Officer - MakeMyTrip.com
Virginia Sharma - Vice-President, Marketing and Communications IBM India/South Asia
Benedict Paramanand – Editor - ManagementNext Media & Publications LLP
Sumit Virmani AVP & Global Head – Product and Corporate Marketing – Infosys Technologies Ltd.
Revathi Raghunath – VP Strategy & Planning - Cobalt Experiential Marketing
Ashwin Ramaswamy - Regional Director Smartphones at Sisteme Shyam Teleservices Ltd
Susindar Subramanian - AGM – Corporate Communication – Infotech Enterprises Ltd.
Sameer Kaul - VP Marketing, Dr Lals Pathlabs Nitin Shakdher - VP (Marketing), Talwalkars Better Value Fitness Ltd
Prasanjeet Dutta Baruah - Vice President – Marketing, The Oberoi Group
Karthik Nagendra- Strategic Marketing, Wipro Technologies
Sudip Banerjee – IT Leader
Harrish M Bhatia - Chief Executive Officer, DB Corp Ltd. (Radio Division)
Kiran Veigas - Head - Content Services, L&T Infotech
Anil V. Pillai - Terragni Consulting (P) Ltd.
Here is a compilation of all results and viewpoints that you can download.
