How to Uncover Your Passions and Find Your Dream Career

How to Uncover Your Passions and Find Your Dream Career

Do you look forward to Monday mornings with dread, and dream of changing jobs? Or are you about to embark on your career and...
Best ways to increase website engagement through User-Generated Content

Best ways to increase website engagement through User-Generated Content

We know the main concern for you is to increase website engagement. Once people start engaging with your website, all the other aspects will...
Picture of the Author

Part Three: Advanced Methods for Your Personal Brand

A strong suggestion – do not enter into these advanced methods if you have started and moved a fair bit on the basic steps. If you do so, you will be risking not having impactful and deep content on your chosen topic.
Picture of the Author

Part One: Why Personal Branding Drives Growth

GQ is your Google Quotient If I search for your name or the topic on which you are supposed to be an expert on and no externally referenced content appears, then you do not exist as a professionally. If Google can’t find you, you do not exist.
Checklist for Social Growth Tools

Checklist of Social Growth Tools – Free Download

Social Proof is a powerful marketing technique that can build trust, improve your reputation and boost sales. We adapt our behaviour based on what others are doing. We also use the opinions and actions of others to shape ours.
13 ways to use social proof for growth

13 ways to use social proof for growth

Last Sunday, a friend was wondering which restaurant to try out in Rome and ended up at a hole-in-a-wall place called Bonci. Why? Because Anthony...
Getting Influencer Marketing Rightvideo

Video Tutorial – Getting Influencer Outreach Right

This video tutorial gives you a framework for building a good influencer outreach strategy, and understanding the value of working with the blogger community.
Marketing

Why Jet Airways Failed – a 4Ps view

Why companies with great customer experience like Jet Airways can also fail. Which P in the 4Ps did they forget? 1 minute watch.

Think Mobile First: Vineet Kumar, SAP SuccessFactors – Jury Digi 100 APAC

Meet your jury for Digi 100 APAC. Vineet Kumar is the Senior Director of Marketing at SAP. He is responsible for building brand, thought...
Bobby Patrick, CMO, UiPath

A Robot for Everyone – Interview with Bobby Patrick, CMO, UiPath

Robots do the work we hate. So, everyone loves Robotic Process Automation, as the bot will take over the repetitive aspects of your work....