Webinar on Demystifying GDPR

Understanding GDPR Compliance —
What it Means for Publishers and Advertisers

Brought to you by TorcAI – Leader in delivering Audience Data Platforms

DISCUSSION AREAS

The talk will be around the new privacy laws in India and need to bring organisational change with respect to consumer privacy.

  • 1

    Why comply with the GDPR and what happens if you don't

  • 2

    GDPR's direct effect on your business

  • 3

    Steps to GDPR compliance and creating Privacy program

  • 4

    The technical and organisational measures to adapt

Register below to download the webinar

Presenters

Raghavendra Agarwala, CTO - TorcAI Digital 
Raghvendra has over 20 years of experience in working with CMS, CDN, Subscription Engine, Programmatic media. He played key roles in envisaging and delivering large, complex and new market models for SDP, CMS & Programmatic. For the last 10 years he worked with consumer insights and building a data infrastructure that can further attain performance benchmarks of highest order.

Prashant Dixit, Director Sales -  TorcAI Digital 
Prashant is a seasoned Sales Professional with extensive experience across Digital & Media. He is passionate about Sales and Consumer Internet, and, has been an advocate of harnessing the power of user data. In his last leadership role he led global growth and expansion for the Mobile Platform at Vserv. Over the last 18 years his assignments have been with Nielsen, Microsoft, Naukri & Times Group. At TorcAI he is championing the Digital Transition of Publishers & Advertisers from user unawareness to a Data Privacy Complaint Audience Infrastructure.

Jessie Paul, CEO - Paul Writer
In 2010, Jessie founded Paul Writer, with the aim of raising the bar on marketing in India. Jessie consult with B2B organisations on how best to reach their target audience and initiate mutually profitable conversations. She help design and operate omni-channel marketing campaigns that deliver results.

Impact of Consumer Protection Regulations like GDPR :
How to unlock opportunities

Europe is implementing the toughest consumer protection laws, starting 25 May 2018, a few months from now. India is expected to follow soon this year. Consumers will have rights that require big shifts in how consumer data is stored, targeted or traded. For example, Consumers have the right to be forgotten. The controller of data should have implemented processes which can comply with such requests. Such regulations bring back the focus on Publishers of content.

For any queries, you can write to us at vishak.kashyap@paulwriter.com / chandrachood@paulwriter.com.
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